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November 06, 2012

StopTech-Equipped ‘DragQuoia’ Wins Gran Turismo Award at SEMA

Toyota Dream Build Entry Selected Best Truck/SUV of 2012 SEMA Show


LAS VEGAS (Nov. 2, 2012) – NHRA star Antron Brown's outrageous Toyota Sequoia family dragster, the "DragQuoia," captured Sony Computer Entertainment America's Gran Turismo™ Award for Best Truck or SUV at the 2012 SEMA Show last week in Las Vegas. The supercharged, lightened and tubbed Sequoia features a StopTech Big Brake Kit and seating for five.
 
Selected by Gran Turismo creator Kazunori Yamauchi (At left in photo at right), himself, the Gran Turismo™ Awards have celebrated excellence and innovation at the SEMA show for the past ten years. The 10th annual Gran Turismo™ Awards show was held November 1 in Las Vegas, with hip hop superstar Snoop Dogg as host. 
 
Already a star of the Toyota Racing Dream Build Challenge, DragQuoia grabbed the public’s attention during Toyota's press conference earlier in the week with its race-ready design and thunderous NHRA exhaust note.
 
"This is a vehicle that really embodied the entire spirit of SEMA," said Toyota National Engagement Marketing and Motorsports Manager Keith Dahl.  "It's just over-the-top and the fans loved it."        
 
DragQuoia is the brainchild of Antron Brown, who commissioned the Motorsports Technical Center in Torrance, Calif., to build the SUV for him to compete in the Toyota Racing Dream Build Challenge.  Chuck Wade and his team at Motorsports Technical Center produced a wildly unique, professional build that is just as fast as it looks and sounds.  The build process was documented extensively on the Toyota Racing Dream Build Challenge Facebook page (www.toyotaracingdreambuild.com), where fans followed team progress via photos and video.
 
"It's a great honor to have DragQuoia win this award," Wade said. "Yamauchi-san and his team at Gran Turismo are huge racing enthusiasts who take their car selections seriously.  Only the best get in their door."

DragQuoia has several design features that really make it stand out, even in a sea of outrageous SEMA Show cars. It has a massive StopTech Big Brake Kit behind semi-slick drag tires and five-spoke Weld wheels, a 650-hp supercharged 5.7-liter Toyota V8, a 200 shot nitrous system, four adult racing seats plus a specially built children’s racing seat with full harnesses. The weight optimized DragQuoia is nearly 1,600 pounds lighter than a stock Sequoia and should be capable of running the quarter in the nine second range. It may even make an appearance in a future edition of the Gran Turismo franchise.

About Centric Parts®

Centric Parts®, which includes the StopTech® and Power Slot® brands, is a leading manufacturer and supplier of aftermarket brake components and systems for cars, work duty vehicles and performance vehicles. Centric continually innovates significant improvements to brake technology for the street and track, having earned four patents along the way. The company was founded in 2000 in Southern California and has enjoyed solid growth every year since. Originally focusing on replacement parts for everyday use, Centric parts has aggressively expanded into the performance market by acquiring StopTech in 2006 and Power Slot in 2007. Today the company operates multiple warehouse and manufacturing facilities totaling over half-a-million square feet and employing over 500 workers.


Press Contact: Frank Filipponio | 310-933-1103 | ffilipponio@centricparts.com